Influencer Marketing

INFLUENCER

MARKETING

Create. Engage. Inspire… Why wait?

At Orizon we utilise the power of Influencer Marketing in today’s digital landscape. With consumers increasingly turning to Social Media and other online platforms for recommendations and inspiration.

Some Basics…

Influencer marketing is a form of marketing that leverages individuals with dedicated Social Media following and influence across various channels within a specific niche or industry. These influencers have built credibility and trust with their audience, making them valuable partners for brands seeking to reach and engage with potential customers.

BREAKDOWN:

1. AUDIENCE IDENTIFICATION

We begin by identifying influencers whose audience demographics, interests, and values align with your brand’s target audience. By partnering with Influencers who resonate with your ideal customers, we ensure your message reaches the right people.
2. CAMPAIGN STRATEGY

Our team develops a tailored influencer marketing strategy aligned with your business goals and objectives.
3. INFLUENCER SELECTION

We carefully select influencers based on factors such as audience size, engagement rates, quality content, and brand alignment. We collaborate with influencers who authentically represent your branding fit within clients allocated budget.
4. CONTENT CREATION

Our influencers create authentic, engaging content that showcases your brand in a natural and relatable way. From sponsored posts and stories to videos and reviews, we ensure that the content seamlessly integrates your brand message whole maintaining the influencers unique voice and style.
5. CAMPAIGN EXECUTION

We manage all aspects of the influencer campaign, from creative concepts and influencer selection, to the overseeing of content activations and reporting.
6. PERFORMANCE MEASUREMENT

We track key performance indicators (KPI’s) to evaluate the success of the influencer campaign. By analysing campaign data and metrics, we continuously optimise strategies to maximise ROI and achieve your business objectives.

INFLUENCER MARKETING DONE RIGHT

Influencer marketing is not just about endorsements and product placements, likes and comments. It’s about authentic human connection. Influencers wield the power to inspire, educate and entertain.

We focus on a more human approach to marketing, these people have genuine connections with their audience, they create a sense of community, bridging the gap between brands and consumers.

WHY ORIZON?

BESPOKE SERVICE

Authenticity is paramount to a successful influencer marketing campaign. Our platforms and processes enable us to ensure each influencer campaign is as relevant as possible to your brand.
SPECIALISTS

we are experts in influencer marketing in our specific areas – that’s where we know we can produce the best results and ROI as well as stay on top of market trends in an ever developing market.
DATA-DRIVEN

We help brands to further captivate their audience and deliver best ROI. Through smart data-driven insight, we build meaningful and relevant relationships with the right creators for your brand so that attention converts into action; and action converts into revenue.